April 26-30, 2021


Tecnocomponent Srl



Cesena, Italia
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Tecnocomponent was born as a distributor of important foreign brands and it experienced a positive evolution with the Kwell project, becoming a creator and supplier of fitness solutions.
The Kwell project comprises products and brands that have shaped the history of sports, such as Fitboxe and Aerobika, as well as innovative projects that will improve the future of fitness, including Revoring and the Executive and Smart product lines.
Kwell is at the same time history and innovation, but above all it represents Italian manufacture. Over the last few years we have witnessed a revolution in our productive processes. We concentrated the production in Italy and created a division that deals with the development of our products in terms of design and engineering. We work hard to be dynamic, quick and customer-oriented: we are committed to providing reliable information, minimizing waiting times and helping customers build state-of-the-art fitness centers, optimized in terms of functionality, efficiency and design. The customer is at the centre of Kwell’s universe. That is why we offer you the possibility to customize our products with your brand: we want to give you the opportunity to be different and unique. Product and service quality: Kwell made this harmonious combination the flagship of its whole project. The Kwell team is always ready to be at your service with expertise, professionalism and enthusiasm.

“Every day we work with the enthusiasm of a start-up company, the experience acquired in many years of activity and the desire to improve our business through innovation, design and Italian spirit, in order to put our project at the service of people who love to stay in good shape in Italy and around the world.”
Luca Bettini
Kwell CEO and founder

The functional systemic organization of our warehouse guarantees fast and efficient shipping for standard orders within 3-5 business days after receipt of payment. Thanks to the centralization of the shipping department and the local Italian production chain, Tecnocomponent is able to produce and ship rapidly all the Italian products featured in its catalogue.

We manufacture our products in Italy, in collaboration with partners that represent the artisan and industrial excellence of our territory. We develop our products’ design in the Kwell style center, following an R&D program.
Our quality assurance system ensures that each one of Kwell’s products is manufactured in compliance with the highest quality standards.

Tecnocomponent offers a service of product design and customization. UniK, the core feature of Kwell’s brand identity, is our product customization service. Interior Design, on the other hand, is an advisory service provided by architects specialized in creatively designing spaces for the fitness industry.

UniK is Kwell’s customization service, which puts your trademark on our products. The strength of this service resides in using fast and accurate cutting-edge machinery. This is possible thanks to a high-frequency embroidery system that enables us to reproduce any kind of logo or brand. In order to guarantee high-quality results, Tecnocomponent uses high-resistance materials and yarns and collaborates with production partners with long-time experience in the fitness industry.